by Jena Eggert | Apr 13, 2018 | SEO
No one starts a marketing strategy hoping it will be a failure. No one wants to write off their marketing budget at Quarter 1 as a dismal failure. But many execs do just that when they cling to outdated marketing information from even just 10 years ago. The evolution...
by Jena Eggert | Oct 13, 2017 | Business Growth and Strategy, JER Marketing Blog
The importance of learning to write well is increasingly overlooked. In the Information Age, we can communicate in real time without formality or even the need to speak face to face. As a result, too few professionals see the need to develop their writing skills. This...
by Jena Eggert | Sep 21, 2017 | Business Growth and Strategy, JER Marketing Blog
Fall is coming, and that means it’s time for back to school work! This autumn, it’s time to fall back into good leadership habits that we may have let slip away over the summer months. For most small business owners, sales are going to pick up this season, and it’s...
by Jena Eggert | Sep 12, 2017 | JER Marketing Blog, Social Media
If you work in marketing, you’re more than familiar with LinkedIn. The social media platform for professional networking has been around since 2002. But, did you know they’ve recently made some changes to the website? Microsoft bought the company in late...
by Jena Eggert | Jun 21, 2017 | Career Tips
In the world of marketing (and nearly any other niche for that matter), it can be quite difficult to get the proverbial foot in the door at a reputable business. After looking at job after job that requires 3-5 years of experience for an entry-level position, it can...