What Are Analytics and Why Do You Need Them?

What Are Analytics and Why Do You Need Them?

Although many people think of marketing as flashy graphics and fun commercials, that’s just the surface. At its core, marketing is a numbers game. To understand whether or not you’re making the right moves, you have to be able to look at your numbers and analyze them...
How Google Tracks You

How Google Tracks You

The internet is a beautiful thing. It entertains us, provides us with valuable information, and connects us with people from all over the world. However, it’s also uncharted waters in many ways, as it is still very new, with much still being figured out....